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ABOUT SSG
SSG works with standardization, recommendations, information and training as well as information and transaction management within the business areas Technology, Logistics & Purchasing plus Health, Safety & Environment.
A large number of companies and organizations are currently frequent users of SSG’s various products and services.
This includes the use of SSG Standards by about 85 percent of the Swedish pulp & paper industry. Though the customers are not exclusively from the forest industry and there is increasing participation and collaboration with companies engaged
in other sectors of the international process industry.
ABOUT WE
WE is SSG's customer magazine consisting of various interviews, articles and news. It is aimed at SSG’s prospective
and existing clients as well as stakeholders and opinion-formers. The circulation varies between different issues and for
this specific issue it was 12.000 copies – spread over the whole country. The purpose of the magazine is to strengthen
the SSG brand and emphasize the advantages of SSG’s concepts and services.
In 2009 WE was nominated in the editorial category at the prestigious Svenska Designpriset. The year after, in 2010,
the magazine won the award for best B2B customer magazine at Svenska Publishing-Priset, Sweden’s most comprehensive contest for graphic communication.
This year, in March 2012, I – together with the talented bureau POP Kommunikation – had the honour to conduct and develop this magazine and carry on the legacy.
Printed on Galerie Art Silk
Pages: 48
Issue: 1/2012
Circulation: 12.000Magazine2012 -
They’re 100% natural, they’re tall, they’re long-lived, they’re massive – they’re fir trees.
Through a cooperation between Packaging Mid Sweden and myself we created this packaging concept for fir tree sprout giveaways on behalf of Åkroken Science Park.
If you’d like to get hold of one of these sprouts yourself and become a happy owner of your own fir tree, I’m afraid you’ll have to take a hike into the forest and dig up one of these bad boys, since the giveaways became so popular that they
all were given away at the SPCI 2011 fair – the world’s leading pulp and paper event.
A full-grown fir tree can become over 400 years old and by that one can establish that most fir trees outlives their
owners. And that’s actually an understatement since researchers have found rare fir tree root systems with an
age of over 9.000 years.
Talk about a giveaway that really stands the test of time.Giveaway2011 -
Graphic layout and logotype design as well as label illustration and packaging concept.
In early 2011 a new Swedish microbrewery saw the light of day – at the hands of founder and entrepreneur Fredrik Tunedal, Pang Pang Brewery was formed. (’Pang pang’ being the equivalent of ’bang bang’ – the sound of gunshots,
but in Swedish also a proverb stating the mentality of going all in, ’seizing the moment’, so to speak).
Anyway, so Fredrik approached my talanted colleague Björn Öberg with his vision of how he wanted the brand to be communicated visually – with a clean and distinct, yet slightly diabolical air to the label artwork and logo. The knuckle tattoo design on the logo even being based on Fredrik's own hands (complete with tattoos and all.) Then, after creating
the foundation for the visual direction, Björn asked me for some help.
Pang Pang's first brew, Puttin' in hours Pale Ale, hit trendy Stockholm restaurants at the peak of summer '11 and was
an immediate success. And, come January '12 thirsty Stockholm residents were blessed with yet another of Fredrik's creations; No, it's not from India, it's from Hökarängen IPA – a generously hopped brew with fresh citrus notes, of
course adorned with yet another devious piece of art.Branding / Package design2012 -
Made by using acrylic paint and water.
A hand-painted, non-uniform, artsy, unconventional, vivid, stylish, mysterious but yet rough, direct and firm display typeface. Suitable for powerful headlines in art books, fashion magazines, posters and other similar printing matters.
Also works well as a single word or a single letter in a composition. Or whereever, whenever, however one finds it useful.
The Sammelsurium font contains uppercase and lowercase letters as well as punctuation marks and a collection of the most common symbols.Typeface2012 -
First audiobooks and then portable reading devices. What ever happened to the original greatness of a written text – the art of finely adjusted characters, placed on natural pieces of paper?
As a retrogressive reaction to the technology development in the world today, I made these not-suitable-for-reading-on-the-bus booksters, where written words will remain written. They’ll not get digitialized and hidden away in some music-flipping-pod-slash-picture-showing-browsing-machine.
Instead, I took it back to where it all began. With characters old school printed on old school pieces of paper.
And posteralized the whole shebang.
Try taking those 100x70 cm booksters on the bus and have a comfortable read. I dare you.Poster concept2011 -
Poster concept2011 -
Pronunciation is ambiguous. The context is everything.Typographic poster concept2011 -
Information pamphlet and ad for Norrlandsdagarna 2011 – an annual photo convention where photographers from all over the world and from different fields and levels are gathered to attend various seminars, lectures and exhibitions. Some of the lecturers this year include, among others, John Kimmich-Javier and Drew Gardner.Information pamphlet2011 -
Words. More than words.Typographic poster concept2010 -
Poster series for Sundsvall City IBC’s home games during the 2011/2012 floorball season. The series consists of nine different posters that all goes in the Sundsvall City colours; orange, black and white.Poster series2011 -
Visual identity for Globea – a provider of probabilistic risk assessments with knowledge in crisis management.
Globea's services stretches over a range of different fields. For example they are offering education in fire safety
and cardiopulmonary resuscitation as well as they are being a provider of defibrillators and headlamps.Visual identity2011 -
A tribute to The Tallest Man on Earth's song I Won't Be Found.Typographic painting2011 -
Bar menu design for Invito Ristorante Italiano with headlines handwritten in acrylic paint.Bar menu2011 -
Start page illustration design for the travel socializing service vacationrelation.com.
(In cooperation with Webbyrån Osynlig AB).Website illustration2011 -
A booklet covering all the activities and creative work centered around Pukeberg – an old glassworks in Nybro, Sweden. Among others, this booklet includes actors such as ZERO, Linnaeus University and The Design Archive.Booklet2010 -
Random expressive illustrations.Illustrations2010
